The newly launched Autumn/Winter range from Moshulu includes a limited-edition collection that is inspired by Devon’s wild and wonderful natural environment, with a proportion of those sales going directly to Devon Wildlife Trust’s work to protect local wildlife.
As well as fundraising for conservation projects, the partnership will also raise awareness of the unique wildlife species found in Devon, the threats they are facing, and how people can make a difference – whether at home, in their garden, or as a Devon Wildlife Trust member. With displays at Moshulu’s stores and online storytelling, customers will get the opportunity to explore the new collection and learn how their purchases will support local wildlife, including at the 60+ nature reserves that they can explore.
David Alder, Fundraising Manager at Devon Wildlife Trust, said:
“We are thrilled to partner with Moshulu, a significant national brand that is rooted in Devon and that shares our passion for the vibrant and varied wildlife that makes this area so special for all that live or visit here.”
Kate James, Brand and Marketing Director at Moshulu, said:
“We’re incredibly proud to partner with Devon Wildlife Trust on a collection inspired by the wild beauty right here on our doorstep. Together, we will celebrate our Devon home and its unique wildlife, while helping customers feel connected to the places and species their support helps protect”
The collection is available online and in-store at Moshulu’s 18 locations nationwide.